Socialhose Blog

Expert insights, industry trends, and actionable strategies for social media monitoring and crisis management.

Posts tagged "analytics"

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How to Set Up Webhooks for Real-Time Social Listening Data
Integrations Guide
How to Set Up Webhooks for Real-Time Social Listening Data

Configure webhooks to automatically send social mention data to your existing tools. Includes payload structure, signature verification, and common integration …

72 Dec 24, 2025 Read More
Campaign Creation and Keyword Strategy
Campaigns Guide
Campaign Creation and Keyword Strategy

Learn how to create effective campaigns with search queries and keywords that capture relevant conversations while filtering out noise.

42 Nov 07, 2025 Read More
Understanding Live Searches
Campaigns Guide
Understanding Live Searches

Learn how Socialhose collects data through live searches, understand the relationship between queries and keywords, and troubleshoot collection issues.

47 Oct 27, 2025 Read More
How URL shorteners can inform your restaurant sales attribution
Analytics
How URL shorteners can inform your restaurant sales attribution

I take real live restaurant sales data and combine it with web log files of the order link, to see …

2965 Aug 05, 2025 Read More
How URL shorteners are so much more than short links
Analytics
How URL shorteners are so much more than short links

One would be forgiven to assume that link shortening services are all about creating a url with less characters. Well, …

2757 Jun 19, 2025 Read More
Why UTM Parameters Are Important for Social Listening
Social Listening
Why UTM Parameters Are Important for Social Listening

One of the most elusive challenges in marketing is attribution. That is, the only way we can assess the ROI …

2578 May 18, 2025 Read More
Do you know your menu conversion rate?
Analytics
Do you know your menu conversion rate?

The restaurant tech ecosystem treats restaurants as second-class citizens. They look down on restaurant owners as unsophisticated simpletons that don't …

336 Jul 26, 2024 Read More
Analytics and Reporting
Analytics Guide
Analytics and Reporting

Master the analytics dashboard to create custom reports, interpret sentiment trends, and extract actionable insights.

37 Feb 21, 2024 Read More
Getting Started with Socialhose
Getting Started Guide
Getting Started with Socialhose

A complete beginner's guide to setting up your first campaign and understanding social listening fundamentals.

38 Dec 25, 2021 Read More

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